Russ Parr found success when he wrote the lyrics to "We Like Ugly Women", a comic rap song produced by Egyptian Lover that sold 50,000 copies.The hit led to the founding of his own record label, Rapsur Records, in the mid-1980s. Parr recorded under the name Bobby Jimmy, a character based on a childhood friend, and used the persona to rap his way through songs like "Big Butt", "Hair or Weave", and "Roaches".  Parr's creative streak also won him a MTV's Top Comic Video award in 1987. Parr recorded several Bobby Jimmy and the Critters albums and multiple singles, and sold 100,000 copies  of "Hair Weave" and 300,000 of "Roaches". While these parodies proved popular, many fans failed to realize that Parr and Bobby Jimmy were the same person, even though Parr made no secret of his double identity. This, however, proved less problematic than attacks on his songs' lyrics from feminists, African-American groups, and even speech therapists. The Los Angeles branch of the National Origination of Women (NOW) threatened to boycott KDAY because of the sexism of "We Like Ugly Women." Arabian Prince who was one of "The Critters" was the musical mastermind behind a lot of Parrs productions. He also had some solocuts on Rapsur like "Strange Live", "It aint tough" and "Innovator". In 1986 the last release "Bag Bobby Jimmy Jam" marked the end of Rapsur Records.